In 2030, 1 in 5 of the U.S. population will be 65 and older and today, Baby Boomers are driving the “graying of America.” This demographic shift will have major implications for healthcare services and providers as Boomers’ disruptive impact resonates within the healthcare system for decades to come.


In this whitepaper, you will learn about:

  • The chronic health problems facing longer-living Boomers
  • The psychographic differences among Baby Boomers
  • How to provide support for the sandwich generation

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