PowerPoint Deck: The Consumer with Cancer

This comprehensive, 105 slide presentation (Microsoft PowerPoint) provides an in-depth look at the needs, attitudes and behaviors of consumers with cancer.  The data and insights in this presentation come from the c2b Consumer Diagnostic®, c2b solutions’ national, quantitative study of 4,878 consumers, including respondents with the following types of cancer:

n=118 n=37* n=70* n=36* n=24** n=24** n=68* n=89* n=108

* small base
** very small base (under 30): ineligible for statistical significance testing


This slide deck includes the following data and insights:

Background, Objectives and Methodology
Section 1: Profile of the Consumer with Cancer
Section 2: Health Conditions and How They Are Managed
Section 3: Behaviors & Attitudes Regarding Health Care Professionals
Section 4: Rx and OTC Shopping/Purchasing Habits & Practices
Section 5: Needs and Attitudes Regarding Health Insurance Coverage
Section 6: Preferences Regarding Information and Media Sources
Section 7: Attitudes & Beliefs Regarding the Affordable Care Act/Health Insurance Exchanges



Contact c2b solutions for pricing and support.

Free Sample: A Few Slides from PPT Deck: The Consumer with Cancer