Insights on Today's Healthcare Consumer

The Rise of Retailers & How Hospitals Can Compete

Posted by Alana Jenkins on Tue, Jul 16, 2019

Is your hospital ready to take on retail-behemoths like Amazon and Walmart? What about the combined forces resulting from the CVS-Aetna and Cigna-Express Scripts mergers? Many may not be, based on Kaufman Hall’s analysis of 2018 patient volumes at 600 hospitals. The healthcare consulting firm found that “Volume trends demonstrated consistent underperformance relative to last year, with a few indicators showing increasing underperformance.”

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Tags: Psychographic Segmentation, patient loyalty, retail healthcare

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